A PC repair franchise has advantages over independent repair companies because of the relationships they can build with retailers, name brand IT companies, and with other members of the same franchise.
Retailers don’t always have the capacity to provide repair services, but their customers regularly approach them with IT problems. If you are part of a reputable PC repair franchise you can offer discounts to a retailer’s customers to give yourself a steady stream of clients.
If you sell computers in addition to being part of a PC repair franchise you should consider becoming a certified reseller. This raises your profile among customers and lets you charge a premium on used computers.
People like to shop at places they already know and trust, so if you are part of a regional PC repair franchise with a good reputation people will come to you expecting great service. As long as you and the other franchise locations can meet those expectations you will have a significant competitive advantage over independent technicians.
Is your company a PC repair franchise? Tell us what you do to stay competitive in the Comments section below.
And to follow-through on the ideas introduced in this short post, be sure to download your free copy of the quick reference guide to the 13 Computer Franchises that Start Up and Support Computer Repair, IT Consulting, and Managed Service Provider Businesses.
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