When it comes to websites, consumers have high demands. One recent survey of mobile web users found that over half were likely to skip a website that took more than five seconds to load on their handset. Those are rough expectations for web developers and hosting companies that typically have little to no control over bandwidth availability. However, there’s much you can do to improve website performance.
San Francisco hosts the 2012 Nonprofit Technology Conference (NTC) April 3 to 5. The commercial opportunities at such an event may seem scarce, but this technology conference is a chance to promote products and services in a field that can raise profiles and bring kudos. And the 100 or so breakout sessions take in a thought-provoking mix of old and new IT topics.
In a letter to the U.S. Department of Commerce and the U.S. Department of Homeland Security dated November 14, 2011, the Software & Information Industry Association (SIIA) asked the federal government to act against malware and botnets. SIIA with over 500 members is the main trade association for the software and digital information industry.
Is your IT consulting or computer repair business struggling to stay afloat? The root of the problem may trace back to income inconsistency from your current computer service contracts, that is, if you even have any small business clients on service contracts in the first place.
If you’re looking for an interesting IT certification to pursue, the Ethical Hacker Certification (Certified Ethical Hacker) is a great choice.
A dynamic computer marketing plan is a must for every IT business. As a computer consulting business owner, you need to proactively and consistently tap into streams of new business to keep your company growing.
Properly nurturing leads is the key to converting them into IT sales. LinkedIn is a useful tool as part of your IT Sales Strategy and can add a great deal of value to your sales process. Use these five ways to take your IT Sales Strategy and overall sales process up a notch.Read the Post...
This week is Cloud Expo Europe 2012, one of the biggest cloud computing conferences in Europe. London will host this year’s event from Wednesday, January 25 to Thursday, January 26 at Olympia’s National Hall.
Good IT business marketing means knowing your customers well enough to bring them solutions they value and bringing revenue to your firm.
The 27th ACSAC computer conference gave information security specialists a chance to discuss experiences, ideas, and solutions.
You probably already know that marketing computer services requires regular and vigorous follow up.
The A+ certification exam can sometimes intimidate the test takers. Even if you know your stuff, learning about the logistics of the exam will help you know what to expect so you can concentrate on doing your best on the day of the exam.
Properly nurturing leads is the key to converting them into IT sales. LinkedIn is a useful tool as part of your IT Sales Strategy and can add a great deal of value to your sales process.
A well-designed computer service agreement program formalizes the client/technology provider relationship and in a lot ways represents a marriage of sorts. The key, however, is making sure that most of these relationships celebrate 5-, 10-, and 25-year anniversaries, rather than ending in bitter divorces. Learn how to use computer service agreements to attract great clients, create highly-profitable recurring service revenue, and grow your technology provider business.Watch the Video...
Most prospects see buying an IT solution as a major or mid-sized purchase for their businesses. This means that when selling IT solutions, your prospect has to gain trust in you and your business before they’re willing to make a purchase decision.
Recently, at the COMDEXvirtual 2011 online conference, UBM Channel CEO Robert Faletra presented the opening keynote speech on “Redefining the Channel Ecosystem.”
Computer service agreements are fascinating arrangements – from a business standpoint, an IT standpoint, and an interpersonal relationship standpoint.
IT distributors may have to fight harder as IT vendors eye the direct distribution model.
While many looking into opening a computer training franchise location may think they’ll be in the business of selling training classes, the market reality is quite different. Usually, students who take these training classes are often buying more than just a class. They’re “buying” career opportunity, job advancement, and higher annual salaries.
CompTIA, a nonprofit association for the IT industry, is developing a new “mobility curriculum” for IT professionals. In particular, it has singled out a secure mobile application developer credential as particularly important. This is offered in light of increasing mobile app end-user downloads.
When you’re developing your IT consulting business plan, you need to consider how you’ll develop relationships with other trusted business advisors. Why does your new IT consulting business really need these kinds of partnerships? Because these trusted advisors already have their own established customer base, which with any luck, they’ll soon introduce to you and your new company.
Just in case you missed this ultra-important post last week, here's a quick review: 2012 is here and it promises to be quite an exciting time for VARs, SPs, and MSPs looking to grow their businesses. What are the biggest growth opportunities?Read the Post...
While owners of computer consulting businesses, IT solution providers, VARs, and MSPs look to differentiate their firms from the competition, small business clients with bigger budgets are often looking for technology providers that have staff with the right certifications to back their skills. As we enter 2012, here are the top five IT certifications worthy of your attention:
The recent UP 2011 Cloud Computing Conference treated attendees to a wide variety of emerging cloud technologies. In addition, several leading experts from the cloud computing world presented helpful information for MSPs and professionals looking to capitalize on the move toward virtualization and cloud-hosted software.
2011 brought 14 percent revenue growth to D&H Distributing, a trend the company wants to continue. The IT distributor aims to help its customers, thereby helping itself, in three ways in 2012:
Email should be an intrinsic part of your technology sales process. Unfortunately, the thoughts that stick in people’s minds are the headlines that they’ve seen over the last year proclaiming the death of email marketing.
It’s always good to feel wanted, especially on a regular basis. While making one-off sales may be part of business as a computer dealer or value added reseller, building your IT marketing plan around support can bring recurring revenue. This lets you build your business while bringing repeat value to your customers. A successful IT marketing plan puts the customer's wants first, so let’s look at some ways to capture your customers’ hearts.
Whereas virtualization can help small businesses improve productivity at the lowest cost, SAN (Storage Area Networking) provides advanced technology to successfully store and maintain data. Because even small businesses can be sitting on precious terabytes (TBs) of data, a SAN certification shows your clients that your company knows what it’s doing and helps close more storage sales at greater profit margins and higher hourly billing rates.
Ready or not, 2012 is here, and it promises to be quite an exciting time for VARs, SPs, and MSPs looking to grow their businesses. What are the biggest growth opportunities?Read the Post...
When you’re thinking about the fun parts of how to start an IT consulting business, you typically daydream about all of the cool technology platforms you can work with, the business problems that you can solve and the marketing strategies that you can deploy.
If you own a computer business, what’s the first thing that you think of when you hear the company name Stonyfield Farm? You think of yogurt, right? If you answered yes, you’d be absolutely correct. Stonyfield Farm is pretty much synonymous with organic, healthy, environmentally-responsible yogurt-making.
Does your company need to improve your IT sales results in 2012? If so, then listen up.
Ready or not, 2012 is here, and it promises to be quite an exciting time for VARs, SPs, and MSPs looking to grow their businesses.
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