Telecommunications Industry Association to Host TIA 2012 Conference
The Telecommunications Industry Association will be hosting its TIA 2012 Conference and Exhibition June 5-7, 2012 in Dallas.
As part of the TIA event on the theme of “Inside the Network,” the Telecommunications Industry Association has lined up an impressive range of educational tracks. Attendees can choose sessions on:
Converged Network Applications & Services
Optimizing the Cloud
M2M & The Internet of Things
Optical – Roadmap to 100G
Security Authentication and Privacy
What’s the Problem?
“Inside the Network” is organized by horizontal sector rather than by vertical branch.
While telecommunications is still a horizontal industry, embracing every organization there is, more and more, customers expect their telecommunications suppliers to understand their business problems first, and come up with relevant technology solution afterwards.
Other organizations like technology distributors have understood this, and are helping resellers with information and training that relates to the overall strategic issues faced by their customers.
First Know What Information You Need
How can IT resellers make best use of the Telecommunications Industry Association’s TIA 2012 event?
Some preparation before attending can help you to understand the most pressing and important problems that customers face in your market. That will give you a better idea of the educational tracks or the parts of the exhibition that will be the most relevant for your company’s clients.
Accordingly, you can target contacts and information that correspond to real business opportunities, rather than just coming away from TIA 2012 with a bunch of solutions looking for a problem.
Which industry events will you attend in 2012? Which benefits are you looking to get from them? Are you planning to attend this Telecommunications Industry Association event? Use the comments section to tell us where you think you can best spend your time.
And to learn about other events that are especially relevant to small business VARs and MSPs, download the free quick reference guide to the Top 7 Computer Consulting Conferences and Trade Shows for Building Great Relationships and Forming Strategic Partnerships.
Image Source: screen shot of TIA 2012 promotional video