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Middle Market and Enterprise Technology Inbound Blog

Microsoft Cloud Partner Program Could Increase Profits

Posted by Kevin Watson

Nov 28, 2012 5:56:00 AM

Microsoft Cloud Partner Program Could Increase ProfitsThe Microsoft Cloud Partner Program could prove to be a profitable means of increasing revenue for channel partner companies.

The aim of the program is to help VAR and MSP partners develop and sell cloud-computing solutions to their customers. Such solutions would use Microsoft technology.

Program Entry

Channel partners begin by joining the Microsoft Cloud Essentials Pack. Following this, companies move on to the Microsoft Cloud Accelerate Program. 

Microsoft Cloud Partner companies may wish to combine this initiative with Microsoft Cloud Certification to gain specific technical expertise.

Microsoft Cloud Essentials Pack

The Microsoft Cloud Essentials Pack could be particularly useful for any partner company new to cloud computing. The pack has no annual fee and gives access to:

Microsoft Cloud Accelerate Program

For those channel partner companies that already have cloud customers, the Microsoft Cloud Accelerate Program can offer chances to boost revenue still further.

Channel partners must first subscribe to a Microsoft competency or Action Pack. They can then join the Microsoft Cloud Accelerate Program without paying an extra fee.

The program gives channel partners:


For a company planning to develop cloud services, or already working in this area, the Microsoft Cloud Partner Program does look as though it could provide good business opportunities.


Is your company thinking of becoming a Microsoft Cloud Partner? Are you already one? Please share your thoughts in the Comments section below.    


And to follow-through on the ideas introduced in this short post, be sure to download your free copy of the quick reference guide to the 13 IT Channel Partner Programs for Growing Small Business Computer Consulting Firms

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Image Source: Microsoft on Cloud Computing News Room

Topics: IT channel

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