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Regardless of whether you work on a large, well-funded event planning team for a cloud computing vendor or you’re part of a tiny cloud marketing team for a startup, trade show exhibits are big investments. So it’s crucial that you have a solid game plan.
If you’ve been showing up at local trade shows with nothing more than a stack of business cards, brochures, a white tablecloth, and a banner, you may be selling your firm short.
IBM Edge 2012 in Orlando, Florida, attracted 2,000 delegates, and many more online.
Cloud Connect Chicago took place from September 10th to 13th at the Hyatt Regency O'Hare. This follows three successful years in Silicon Valley under the name of Cloud Connect. The success of these early conferences has led to the event expanding, changing location, and adding a city to its name.
IP Expo bills itself as six events in one. On October 17th and 18th at Earls Court 2 in London, it aims to use these six events to cover every facet of infrastructure technology. This is a bold claim, but if the success of last year's IP Expo is anything to go by, the organizers should succeed.
Cloud Slam 2012 set up camp in San Francisco from May 30th - June 1st. The aim of the event was to explore the ways cloud services are changing the future.
MSPWorld is at the Austin Convention Center, Austin Texas, from October 3rd to 5th. The purpose of the event is to provide analysis and discussion of the most urgent channel and end-user issues MSPs face.
The Cloud4SMB Expo is a cloud computing event that focuses on the needs and expectations of SMBs. Many of the delegates include technology providers who work with small- and medium-sized businesses (SMBs), and who wish to keep up with the latest cloud computing developments.
Dreamforce '12 is set to provide a host of opportunities for MSPs to learn the latest developments in cloud computing. The event also intends to show how social enterprises are changing the business world. This could be particularly useful for any IT service provider who wants to enter the social enterprise market.
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