Small Business Computer Consulting Blog

Service Level Agreements: A 5-Step Guide for SME IT Consultants

Posted by Ben Taylor

Nov 12, 2014 11:36:00 AM

Chances are, you don’t find the topic of service level agreements (SLAs) especially exciting. They are however, a very useful tool, both for managing customer expectations and for protecting your IT business if things go wrong.

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Topics: IT consultants, IT service contracts, service level agreements, SMB

What Do Martha Stewart and HubSpot Have in Common?

Posted by Joshua Feinberg

Nov 10, 2014 10:56:00 AM

When most think of Martha Stewart, they likely think of her iconic status as a TV personality educating tens of millions of Americans on all things having to do with home decorating and cooking. But in playing word association, in what scenario would you pair up Martha Stewart with HubSpot, the Cambridge-Massachusetts-based late stage SaaS startup changing how the world markets goods and services?

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Topics: HubSpot, Inbound conference, Martha Stewart

Devising a Technology Marketing Plan: A 5-Step Guide

Posted by Ben Taylor

Nov 7, 2014 9:02:00 AM

An effective technology marketing plan is key to building and growing your IT business. It makes sense to attack the process is an organized fashion, rather than just taking a “scattergun” approach, which can waste time and money, and never really help you learn what kind of marketing works.

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Topics: IT marketing plan, technology marketing, computer marketing plan

Malcolm Gladwell Shares Tips for Underdogs at HubSpot INBOUND Conference

Posted by Joshua Feinberg

Nov 5, 2014 8:43:00 AM

While many know Malcolm Gladwell from his groundbreaking New York Times bestsellers, attendees at the HubSpot INBOUND conference got to see Gladwell live and up close during its day two morning keynote.

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Topics: HubSpot, Inbound conference, Malcolm Gladwell

Managed IT Services: Is the MSP Route Right for YOUR Business?

Posted by Ben Taylor

Nov 3, 2014 8:54:00 AM

Moving towards managed IT services is proving a popular business choice for many IT service providers. Instead of having clients pay for your services on an “as needed” basis, you sign them up to a long-term contract, and agree to meet all of their IT needs, usually for a fixed monthly fee.

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Topics: MSP, managed services, managed IT services

What Did Dharmesh Shah Focus On During His INBOUND 2014 Keynote?

Posted by Joshua Feinberg

Oct 31, 2014 7:30:00 AM

Delivering a keynote speech in front of 10,000 conference attendees is intimidating enough. But what if you knew that this same audience was also hearing from the likes of Martha Stewart, Simon Sinek, Malcolm Gladwell, and Guy Kawasaki?

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Topics: HubSpot, Inbound conference, Dharmesh Shah

Marketing IT Services? 5 Ways to Stand Out From the Crowd

Posted by Ben Taylor

Oct 29, 2014 2:20:00 PM

There’s no shortage of companies out there marketing IT services. You could probably name your most obvious competitors straight off the top of your head.

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Topics: IT marketing strategies, marketing IT services

Brian Halligan Shares 7 Remarkable Nuggets in INBOUND 2014 Keynote

Posted by Joshua Feinberg

Oct 27, 2014 11:03:00 AM

The first time I heard HubSpot co-founder and CEO Brian Halligan present a webinar was on June 8, 2010. It was his Summer 2010 Show and Tell moderated by former HubSpot evangelist Kirsten Knipp.

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Topics: HubSpot, Inbound conference, Brian Halligan

A New IT Consulting Agreement: How to Check You Have the Resources

Posted by Ben Taylor

Oct 24, 2014 10:58:00 AM

Are you about to sign up a new customer for an IT consulting agreement? If so, great, but have you thought about whether your firm has the resources to service that new customer effectively?

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Topics: computer consulting contract, IT consulting agreement

What Simon Sinek Taught HubSpot INBOUND Conference Attendees About Teams and Leaders

Posted by Joshua Feinberg

Oct 22, 2014 10:19:00 AM

On Day one of the HubSpot INBOUND 14 conference in Boston, Simon Sinek delivered the morning keynote themed around why “Leaders Eat Last: Why Some Teams Come Together And Others Don’t.”

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Topics: HubSpot, Inbound conference, Simon Sinek