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Inbound Marketing ServicesLearn how SP Home Run's inbound marketing services can help your IT channel company attract the right visitors to your website, convert visitors to leads, close sales with new clients, and delight clients for long-term retention.  

  • Inbound Marketing Campaigns Explained - By following the roadmap below, applying the right tools, and keeping the sales cycle stage in mind, inbound marketing can make a profound difference in the rate of and speed at which leads transform into delighted, long-term clients.

    • Step 1: Attract Targeted Visitors - We don’t just want any old visitors. We want to attract those visitors that are most likely to convert to leads -- and then ultimately become long-term, extremely satisfied and delighted clients.

    • Step 2: Convert Visitors to Leads - We need to convert targeted visitors into leads by gathering up their contact information. No matter how well the copywriting addresses the buyer personas’ pain points and the buyer’s journey, there needs to be a highly compelling and relevant offer presented in order for visitors to be willing to trade their contact information for your premium content -- such as an e-book, white paper, tips sheet, or webinar recording.

    • Step 3: Close Sales with New Clients - We look to move new leads from the top of the sales funnel down to the middle- and bottom- of the sales funnel. Our goal is to make these leads as sales-ready as possible, so sales close much more easily.

    • Step 4: Delight and Retain Clients for Life - While getting new clients is great, the big-picture goal for most businesses isn’t just to get clients. Businesses need to keep their clients!

  • Nail Down the Strategy - When considering how inbound marketing services can help your company find clients, retain clients, and grow, the very first place to start is to nail down the strategy. SP Home Run helps client plan and refine their inbound marketing strategy with seven inbound marketing services. 
  • Close Sales with New Clients - While having an adequate supply of qualified leads in your sales funnel is very important to future revenue projections, leads only become revenue when leads results in closed sales with new clients.

  • Retain Clients for Life - Learn how to delight and retain clients for life! 

 

Do you need to get more  new clients and grow your business?  Download Your Free IT Channel Inbound Marketing Planning Guide

 

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