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SP Home Run Weekly Update Newsletter - February 1, 2012

Create a Computer Marketing Plan for New Business

Create a Computer Marketing Plan for New BusinessA dynamic marketing plan is a must for every IT business. As a computer consulting business owner, you need to proactively and consistently tap into streams of new business to keep your company growing. The idea of marketing IT may seem daunting, but whether you're aware of it or not, you're already surrounded by local business-related groups that are all about helping their members grow. Learn about the four local groups to start with.
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How to Make Your IT Sales Calls More Productive (Video)

Are your sales calls productive? Or do you often feel like you're playing the small business IT version of the television gameshow, Jeopardy, with Alex Trebek? "Alex, I'll take WiFi Security for $1,000!" IT sales calls shouldn't be about participating in half-baked attempts at a screening process. Find out how you can start making your sales calls more productive right away.
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Take the IT Service Contracts Recurring Revenue Quiz

Are you tried of the feast or famine revenue swings in your business?
Find out how you can attract the best small business clients to your firm's IT service contract program.
Take the Quiz...

Computer Service Contracts: Key to Client Retention

Is your IT consulting or computer repair business struggling to stay afloat? The root of the problem may trace back to income inconsistency from your current computer service contracts, that is, if you even have any small business clients on service contracts in the first place. Learn how to address this address head-on.
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Cloud Expo Europe Highlights Top Cloud Computing Channel Vendors

In case you didn't make it to Cloud Expo Europe 2012, find out about three companies that are focusing on more convenient and flexible control over cloud-hosted infrastructure and other services.
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Ethical Hacker Certification Creates Spies of the Tech World

If you're looking for an interesting IT certification to pursue, the Certified Ethical Hacker program is a great choice. With unethical hackers nosing into everything from the lives of British celebrities to U.S. businesses, IT security has become a BIG concern for entities ranging from businesses to governments...and those entities need help. Is this for you?
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SIIA Wants the Government to Clean Up on Malware

The Software and Information Industry Association (SIIA) asked the U.S. federal government to act against malware and botnets. Find out what this means to you and your clients.
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2012 Nonprofit Technology Conference to Cover Wide Range of IT Issues

Does your company work with nonprofit organizations? If so, then check out the 2012 Nonprofit Technology Conference (NTC) being held April 3 to 5 in San Francisco.
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