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SP Home Run Weekly Update Newsletter - May 9, 2012

IT Consulting Sales: A Lot More Personal than Most Realize

IT Consulting Sales: A Lot More Personal than Most RealizeDo you make the most of your sales opportunities? Jennifer Holloway, Founder of Spark, presented a seminar about Personal Branding at Business 2012 in London. She made some compelling arguments, backed up by solid evidence. Learn what SMEs need to do to make sure that they position themselves to make the most of their IT consulting sales opportunities.
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7 IT Marketing Questions to Ask Yourself if You Want Great SMB Clients (Quiz)

If who want to get better IT marketing results and attract great small business clients, this quiz can help you pinpoint your problems. Work through these seven short questions to start you thinking about where the gaps are in your marketing approach.
Take the Quiz...

5 Ways Computer Service Agreements Create Recurring Revenue (Video)

A well-designed service agreement program formalizes the client/technology provider relationship and in a lot ways represents a marriage of sorts. The key, however, is making sure that most of these relationships celebrate 5-, 10-, and 25-year anniversaries, rather than ending in bitter divorces. Learn five ways to use computer service agreements to attract great clients, create highly-profitable recurring service revenue, and grow your technology provider business.
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IT Service Contract Secrets for Getting More Repeat Clients and Recurring Service Revenue (White Paper)

Need more repeat clients and recurring revenue? Want to give your IT business a big running head start every time the calendar flips over to the first of the month?
Download the White Paper...

Start a Computer Business and Be Your Own Boss

Why do IT entrepreneurs start computer-related businesses? The answer may surprise you.
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3 Technology for Marketing and Advertising 2012 (TFM&A) Takeaways

TFM&A is one of the longest-running digital marketing events in Europe. Find out which of the show's highlights are most beneficial to IT consultants, VARs, and MSPs.
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Become a Microsoft Partner and Reap the Rewards

When you become a Microsoft Partner, you join 640,000 IT solution provider firms across the world. With the backing of Microsoft, you can reach out to more customers and grow your business.
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3 Best IT Certifications for a Small Computer Company

What are the best certifications to aim for, if you run a small computer company? While full-blown Cisco and Microsoft certifications are desirable for all IT professionals, small IT companies are best advised to arm their staff with certifications relevant to their SME (small- and medium-sized enterprise) client base.
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Avnet Technology Solutions Uses YouTube to Interest Resellers

Avnet Technology Solutions (ATS) is making the most of YouTube and smooth video marketing to address its channel partners.
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CCNA Certification Cost: Worthwhile for a Small IT Company?

Is the CCNA certification cost a worthwhile investment when you own a small IT company? This short post considers the basic advantages and disadvantages.
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Nerd Force Helps Franchisees Leverage Their Own Expertise

If you're looking for an IT franchise with a strong, established brand, and one that prefers its owners to be strong in business acumen before technical prowess, Nerd Force might be what you're looking for.
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Telecommunications Industry Association to Host TIA 2012 Conference

The Telecommunications Industry Association will be hosting its TIA 2012 Conference and Exhibition June 5-7, 2012 in Dallas. As part of the TIA event on the theme of "Inside the Network," the trade association has lined up an impressive range of educational tracks.
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Image Source: Jennifer Holloway of Spark Personal Branding

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