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SP Home Run Weekly Update Newsletter - May 16, 2012

How to Market Computer Services on a Budget

Market Computer Services on a BudgetWhen marketing computer services, it would be tempting to just shell out money and buy a bunch of ads. But there are two problems with this approach.
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IT Lead Generation Rules for Lead Swapping Circles (Screencast)

Do you need more consistent results from your lead gen campaigns? If so, consider getting involved in one or more lead swapping circles. Here’s how it works.
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7 IT Sales Secrets for Attracting High-Lifetime-Value Clients (White Paper)

Close more sales faster with less effort.
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The Perfect IT Support Agreement - What Clients Want (Screencast)

If you want to create a perfect support agreement program to sell to your small business clients, you need to hone-in on the crucial things most customers want. Always consider the following.
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Make Extra Revenue by Reselling in Your Computer Consulting Business

If you offer computer consulting services, your customers are sure to need various hardware and software items on an ongoing basis. With this in mind, it would be a shame not to profit in some way from the items they buy. The solution may be to branch out into reselling. Here's how.
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Starting a Computer Consulting Business? Get Your Admin in Order

When you are starting a consulting business, your priority is likely to be selling your services to clients and establishing an income. While this makes perfect sense, it is equally important to get your internal admin processes in order. Be sure to have the following three areas well-covered.
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The Five Big Things that Your Small Business Clients Want (Screencast)

It's not rocket science to work out what clients typically want from a computer consulting service. Yet, so many companies concentrate on the technology and forget the basics. Memorize these five points and you should keep even the most demanding clients happy.
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Computer Franchise Opportunities Abound for MBAs

If your lack of technical expertise has been holding you back from acquiring a computer franchise, it's time to set your fears aside. Leading IT franchisors agree: what's really important is knowing how to manage a business. Here's why.
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Technology Distributors, Channel Incentives, and Gray Markets

Psst...want a "great" deal on a tablet? A recent report from a survey made jointly by Deloitte & Touche LLP and the AGMA (Alliance for Gray Market and Counterfeit Abatement) links channel incentive abuse with the high-tech gray market. Find out how this impacts both IT distributors and VARs.
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XChange Solution Provider Still a World-Class Channel Event

XChange Solution Provider 2012 may have come and gone. But it has once again proved to be one of the world's leading channel events for IT solution providers. Catch up on the highlights.
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EMC Velocity Partner Program Helps Storage VARs and MSPs Grow Faster

Sell storage? If so, check out the recently enhanced EMC Velocity Partner Program and how it can help you deliver private cloud services.
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Apple Consultants Network Helps Develop Specialty Practices

Apple is currently looking for small VARs, IT consultants, and MSPs to join the Apple Consultants Network. The program helps firms develop specialty IT consulting practices in the B2B sector. Find out if the program is a good match for you.
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Evertek Computer Corporation Largely Hands-Off with Social Media

Which distributors does your company buy from? And is social networking a part of that relationship? Learn how Evertek Computer Corporation approaches social media and how other distributors engage with this communications channel.
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