The small business consulting sector is very different than the corporate world. As a new small business computer consultant, you need to think carefully about what your service offering is going to be.
When you first start up your new IT business, it is easy to overlook pinning down the fine details of what you are going to offer.
You may have some ideas in your mind about the type of small business computer consultant that you want to be, but it is crucial that you look deeper into it than that and get something down on paper.
Here are five steps that you should include in order to ensure that you position yourself optimally:
Identify your target market – Whom are you going to service?
Identify the needs of the marketplace – What specific issues does the industry face that you can solve for businesses that hire you?
Engage with the community – Join some local and online business groups to research industry needs and standards further.
Research your competitors – Find out what companies already services the market as small business computer consultants and study their offerings.
Research the technologies in use – What are the standard platforms, software, and hardware within the industry? Judge whether it is the right fit for you.
Once you have all of the information, you’ll be in a stronger position to formulate a solid small business service offering that will convert well with your target market.
As a small business computer consultant, have you found it difficult to position your offering? Share your experiences with us in the COMMENTS section.
And to follow-through on the steps introduced in this short post, download your free copy of the special report on How to Start a Computer Consulting Business: 6 Proven Ways to Build Your Initial Client Base.
Creative Commons Image Source: flickr afiler
Topics:- Computer Consulting Business