{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set buttonRadius = '40px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off

Why the Boca HubSpot User Group (HUG) Fills a Vital Need

With the global reach of this blog, readers from a few dozen different nations consume its content every day. So it’s pretty unusual that I write about regional issues, let alone local issues. But today, I’m making an exception because I think the lessons about the Boca Raton HubSpot User Group (HUG) are pretty universal.

Social Media May Not Be Social Enough for Your Professional Needs

Social media sometimes lulls us into a false sense of intimacy. We go around collecting Followers, Connections, Likes, and even “Friends.” But how many of those that you meet on social media are truly friends or colleagues that would willingly help you with some of your most difficult business challenges?

IT Channel Inbound Marketers Heading to HubSpot’s #Inbound13 in Boston

Thousands are planning to attend the HubSpot Inbound conference in Boston at the Hynes Convention Center. If you’re keeping close tabs on specific industries that love inbound marketing, a growing number of companies from the IT channel are heading to the Inbound 2013 conference. The list below really isn’t anywhere near comprehensive, but just represents the speakers and attendees I’ve come across that are in some way in or around the IT channel:

  1. John Hornell from Brightfire (Glasgow, UK) - @JohnHornell - inbound B2B technology marketing company

  2. Johnny Mone from Brightfire (Glasgow, UK)  - @johnnymone -  inbound B2B technology marketing company

  3. Eric Dosal from BrightGauge Software (Miami, FL) - @EricDosal - business analytics software for MSPs

  4. Julio Rojas from HP Software (San Francisco, CA) - enterprise software: IT performance management, IT management software and information management software, as well as consulting, software as a service, cloud computing solutions, education, and support services

  5. Bob Dearsley from ITPR (Surrey, UK) - @dearbob -  an international B2B technology PR consultancy from

  6. Quinn Devery from Paranet Solutions (Dallas, TX) - @Paranet - a managed IT services and IT outsourcing provider

  7. Liz McClellan from PGi (Atlanta, GA) - @lizmcclellan - collaboration platform for video, web, and audio conferencing

  8. Julie Montgomery from Plexent (Dallas, TX) - @julesmontgo - IT management company specializing in training, consulting, and measurement

  9. Joshua Feinberg from SP Home Run (Boca Raton, FL) - @joshua_feinberg - IT channel inbound marketing agency

  10. Michael Freeman from ShoreTel (San Luis Obispo, CA)  - @spanishgringo - hosted VoIP phone systems

  11. Jeanne Hopkins from SmartBear Software (Beverly, MA) - @jeannehopkins - software company which provides tools for software developers, quality assurance engineers, and IT professionals

  12. Prashant Kaw from SmartBear Software (Beverly, MA) - @prashantkaw - software company which provides tools for software developers, quality assurance engineers, and IT professionals

  13. Keith Lincoln from SmartBear Software  (Beverly, MA) - @kclincoln - software company which provides tools for software developers, quality assurance engineers, and IT professionals

  14. Frank Gruber from Tech Cocktail (Washington, DC) - @FrankGruber - media company focused on tech startup events, news, and entrepreneurial resources

  15. Katie Rae from TechStars Boston (Boston, MA)  - @ktrae - startup accelerator for web and software companies

Got Someone to Add to this List?

If you or your company has any relation to the IT channel -- such as being an IT consultancy, managed services provider, or ISV, and you’re not on this list, please add your specifics below in the Comments section, so that I can update this list.

Have We Met?

And if you are on the list and we haven’t yet met, please reach out to me @Joshua_Feinberg so that we can get a chance to meet. 


IT Channel Inbound Marketing Planning Guide 

Schedule Your Complimentary Revenue Growth Assessment


Technology Solutions – Three Things to Add to Your Service Portfolio

If you’re selling technology solutions, it’s wise to always be on the lookout for additional services you can offer to your clients. This article presents three of the most popular:

  1. Software Development. Adding one or more programmers to your team allows you to offer software development services. In a world where all kinds of companies are finding business benefits in producing their own mobile apps, there is definitely a strong demand. Of course, software development needn’t mean mobile apps. There’s still demand for all kinds of software tools and bespoke (custom) programs—and you’ll probably find opportunities amongst your existing client base.

  2. Customer Relationship Management (CRM). Once companies reach a certain size, they often find themselves needing a CRM system. CRM packages are often one of the technology solutions for which customers contact specialist providers, rather than working with their main support company. You can avoid this, and capitalize on the potential business, by providing CRM solutions yourself. It’s possible to train in CRM systems such as Microsoft Dynamics and become an expert. Once you are, you can bill significant sums for your specialist knowledge—and for reselling the software.

     

  3. Online Backup. All companies need to back up their data, so you should grab your opportunity to help them do so. Whether you devise your own online backup solution, or act as a reseller for someone else’s, it’s a wasted opportunity if you allow this certain revenue to pass you buy.

 

Which technology solutions have you used to boost your service portfolio? Share your successes in the Comments box below

 

And to follow-through on the tips introduced in this short article, be sure to download your free copy of the special report on How to Start a Computer Consulting Business: 6 Proven Ways to Build Your Initial Client Base

Click me

 

Creative Commons Image Source: flickr fsse8info

 

Dreamforce '12 Gathers Impressive List of Speakers

Dreamforce '12 is set to provide a host of opportunities for MSPs to learn the latest developments in cloud computing. The event also intends to show how social enterprises are changing the business world. This could be particularly useful for any IT service provider who wants to enter the social enterprise market.