{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set buttonRadius = '40px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off

HubSpot: How to Avoid Putting the Cart Before the Horse

Today we're going to dive into how to avoid putting the cart before the horse with HubSpot.

On the Inbound Sunshine Podcast, we talk all about inbound marketing, inbound sales, and how to get the most out of the HubSpot software platform.

How to Delight Clients into Promoters (Inbound Marketing Methodology Phase 4)

Delighting clients into promoters is the fourth phase of the Inbound Marketing Methodology -- which is all about how to Attract, Convert, Close, and Delight.

In this episode of the Inbound Sunshine Podcast, we're going to dive into the Delight phase, the fourth and final phase of the methodology. But just to quickly review, so you and I are on the same page with the four phases of Inbound Marketing Methodology:

How to Close Leads into Clients (Inbound Marketing Methodology)

Today we’re going to talk all about how to close your leads into clients.

This episode is all about the third part, the third phase of the Inbound Marketing Methodology.

How to Convert Website Visitors into Leads

Today we’re going to dive into how to convert website visitors into leads -- lead generation, essentially how to convert website visitors into leads. This is the convert phase of the inbound marketing methodology:

How to Attract Strangers into Website Visitors

Welcome back to the Inbound Sunshine Podcast.

Today we’re going to dive into how to attract strangers into website visitors; how to attract strangers who’ve never heard of your company before and turn them into visitors to your website.

B2B Buyer Personas vs. B2C vs. B2G

Welcome back to the Inbound Sunshine Podcast.

Today we’re going to dive into B2B buyer personas, as compared to B2C and B2G, to set the stage for effective inbound marketing and inbound sales including segmentation of your leads, lead nurturing, sales cycle acceleration, and customer satisfaction.

Inbound Marketing Methodology for South Florida

Are you trying to use the Inbound Marketing Methodology to grow your company more effectively in South Florida?

Does your company need more visitors, leads, and customers so that it can grow its revenue?

In this podcast episode, you’ll learn how to stand out from the crowd with inbound marketing -- and get found by the right people, in the right places, at the right time, and in the right context as a subject matter expert. 

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