Thank You!

Thank you for signing up for the
Digital Transformation Go-To-Market Strategy Advanced.

Digital Transformation Go-To-Market Strategy Advanced includes:

  • 3 Workshops (Kickoff, Half-Time, and Wrap-Up)
  • Segmentation Strategy
  • Ideal Client Profile (ICP)
  • 2 Buyer Personas (6+ pages each)
  • Buyer's Journey Map
  • 3-Month Content Calendar
  • Competitor Analysis (Up to 9 competitors x 20+ metrics)
  • Content Audit (Up to 20 existing content assets)
  • Up to 10 Buyer Interviews as Supplemental Buyer Persona Research (Client Recruited)
  • 3 Months of Outbound Email Subject Lines
  • Product Marketing Focus Topics
  • Fit Identifiers Matrix to Supplement Ideal Client Profile
  • LinkedIn Group Targeting Strategy
  • Blueprint for LinkedIn Ads and Sales Navigator
  • LinkedIn Knowledge Identifiers
  • Strategy Blueprint for LinkedIn Ads
  • Thought Leadership Podcast Strategy for Industry Conferences and Publications
  • 12 Week Delivery

Buyer Personas

To get started, complete the Pre-Work at the links below. Please allow yourself enough time to complete the Pre-Work at least 24 hours before the first workshop. It should take 20-30 minutes for completion.

Schedule Your First Workshop

Please select a date and time for your first workshop. Calendar invites for the second and third workshops will be sent out automatically based on the date and time you select for your first workshop.

 

SPHR Bar (1)

Digital Transformation Go-To-Market Strategy

Complete the Pre-Work for the Digital Transformation Go-To-Market Strategy at least 24 hours before the second workshop. An email reminder for this Pre-Work will be sent one week prior to the second workshop. It should take 20-30 minutes for completion. A Google Drive folder will be shared with you to use with this Pre-Work.

We look forward to getting started!