Why We're Different

Why SP Home Run Is Different

Why SP Home Run Is DifferentMost marketing service firms and agencies are focused on three basic services: website design, search engine optimization, and social media. To the uninitiated, this may seem like enough.

The reality? Betting your company on just those three disciplines (website design, SEO, and social media) would be like the New York Yankees showing up to Fenway Park in Boston with just a pitcher, a shortstop, and a catcher -- while the Red Sox have all nine positions on the lineup card covered.

Because these traditional marketing firms excel at creating professional brands for their clients, potential clients are often so impressed by the look-and-feel that they completely forget to ask about the plan for generating leads, clients, revenue, and return on investment (ROI).

So what makes SP Home Run different than traditional marketing services firms and agencies?

We Do Full Funnel Marketing

SP Home Run Inbound MethodologySP Home Run offers full funnel integrated programs. After all, no one really just wants more search visibility or more social media followers.

Ultimately companies want leads, revenue, ROI, and business growth that comes out at the bottom of the sales funnel. You know, the bottom line results, not the vanity metrics.

SP Home Run’s integrated growth strategy turns strangers into website visitors, website visitors in leads, accelerates qualified leads into sales opportunities and analyzes bottom line revenue results.

If your website is no more than a glorified, static brochure, you’re at a severe disadvantage in today’s research-intensive marketplace where 70% of the sales cycle is now over before potential buyers are ready to talk to anyone.

We Personalize Content

Personalized Content | SP Home RunSP Home Run uses content personalization to help you differentiate.

While many marketers still waste tons of resources trying to market to vague, impossible to nail down segments (such as “small business”), SP Home Run recognizes that you can no longer afford to use a one-size-fits-all approach to content creation.

Your ideal buyers’ addictions to selective consumption platforms -- including Amazon, iTunes, Netflix, Sirius XM, TiVo, and the classic caller ID -- forces you to either create remarkable, helpful website content, or your website visitors will within seconds vote with their back buttons and leave for good.

And Google knows when this happens and penalizes your organic search rankings accordingly. 

We Specialize in B2B

We Specialize in B2BSP Home Run is 100% focused on the needs of B2B companies.

Our team loves to help firms likes yours attract, convert, close, and delight -- so our clients can grow their businesses.

And because we work exclusively with B2B companies, our team has strong expertise in working with companies that sell to other businesses.

We Eat Our Own Dog Food

Eat Our Own Dog Food | SP Home Run

SP Home Run grows its own client base through aggressive Inbound marketing.

After all, if you can't make Inbound marketing work for your own business, why should clients believe that you can make Inbound marketing work for theirs?

We Don't Use Clients as Guinea Pigs

We Don't Use Clients as Guinea PigsSP Home Run doesn’t offer any services that is hasn’t first tested on itself. Period.

Part of the reason most companies choose to outsource their traffic generation, lead generation, sales cycle acceleration, and ROI analysis is to tap into a much greater pool of expertise than is available internally.

Don't compromise. This point is super-critical to your success.

We Take a Long-Term Approach

We Take a Long-Term ApproachSP Home Run is focused on long-term client relationships because Inbound marketing is a marathon, not a sprint.

Inbound content creation is not an expense.

Inbound marketing is asset building.

We Are Extremely Selective

We Are Extremely SelectiveSP Home Run is highly selective on who we choose to work with. We routinely turn away about 90% of the companies that approach us.

If you’re living in the past, and not 100% bought into Inbound marketing and how it can completely transform your business, you're not ready for this initiative.

Please come back when you’re ready for our help.

We Live and Breathe Sales and Marketing

Joshua Feinberg Microsoft PressSales and marketing is part of our DNA. Creating content is centric in SP Home Run's roots.

Our Chief Thought Leader, Joshua Feinberg, and our CEO, Jennifer Feinberg, have more than 40 years of combined experience creating content and training businesses across the globe on marketing and sales.

Joshua has worked extensively with all types of IT channel companies and was a content provider for Microsoft Corporation in Redmond, Washington.

We Partner with the World’s Leading Inbound Marketing Platform

SP Home Run HubSpot Certified Partner AgencySP Home Run’s team members hold HubSpot certifications on Inbound Marketing, HubSpot Marketing Software, Agency Partner, HubSpot Design, Contextual Marketing, Inbound Sales, Growth-Driven Design, HubSpot Sales Software, Delivering Client Success, and Developing a Sales Plan.

Joshua Feinberg also holds the distinguished title of HubSpot Accredited Trainer (the first HubSpot Accredited Trainer in the state of Florida - and among the first 20 HubSpot Accredited Trainers worldwide).

SP Home Run serves in leadership roles within the HubSpot ecosystem -- both as a HubSpot Certified Partner and as HubSpot User Group leaders.

We are Obsessed with Goals and Data Driven Decisions

We are Obsessed with Goals and Data Driven DecisionsOur team lives and breathes data. No hunches, touchy-feely marketing, or HPP (highest paid person) decision making.

To succeed with marketing in today's B2B environment, it's no longer enough to just be good at arts and crafts projects. You need Inbound marketing data analysts. Seriously.

If you can measure it, you can improve it.

In God we trust. All others bring data.

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