SP Home Run helps IT channel companies, including IT consulting firms, managed service providers, and cloud service providers find clients, retain clients, and grow by using proven inbound marketing systems.
With fully managed inbound marketing agency services from SP Home Run, your IT channel firm can:
Attract the right visitors to its website
Convert visitors to leads
Close sales with new clients
Delight clients for long-term retention
Why “Old School” Marketing Doesn’t Work Anymore
During the past few years, the way potential clients search for IT vendors has drastically changed. When was the last time you answered your phone without glancing at caller ID, looked for a vendor in the phone book, watched a TV commercial for something you recorded on your DVR, clicked on an untargeted banner ad, or even opened a piece of unsolicited mail (postal or e-mail)?
Did you know that 57% of the typical B2B sales cycle is over before a potential client contacts any vendor? (Source: CEB on “Why Solution Selling No Longer Works”)
So, if your company isn’t in that consideration set, your company is either:
(a) not considered at all, or
(b) only contacted at the last minute for a time-wasting “bid” -- because your company is merely seen as an easily interchangeable commodity broker
Inbound Marketing Helps You Reach Potential Clients at the Right Time
The message is simple: Your company needs a strong, authoritative, presence in that 57% of the typical B2B sales cycle. And inbound marketing is the best way for your company to be found and engage with potential clients at the right time.
Learn how inbound marketing can help your business find new clients