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Welcome back to the South Florida CEO Podcast. In this episode, we're going to dive into your goals, your clients, your team, and your digital presence. This is from a talk I gave to a group of small business owners and marketers a few years back. It was all about how to drive more leads and grow revenue by modernizing how you approach -- your sales and marketing playbook. This particular segment is all about...
Today's episode is all about comparing the legacy sales process to the more modern, customer-driven buying cycle.
A lot of the backdrop for planning this episode comes down to understanding just how much the behaviors of modern buyers differ from the behaviors of buyers from as recently as five or ten years ago.
Why has there been such a big change?
SP Home Run Inc.
1200 North Federal Highway
Suite 200
Boca Raton, Florida 33432
(561) 282-9470